Editorial strategy - thinkstuff.media | Better words and stories
KPMG International ◦ Me, My Life, My Wallet Ed. 2
Second edition of a thought-leadership report for KPMG International, introducing a new way of navigating the evolving customer. Editorialises a survey of more than 25,000 consumers in Brazil, Canada, China, France, India, the UAE, the UK and the US. Analyses six macro themes: trust; data; wealth and retirement; generational surfing; the customer of the future; and the B2B customer.
KPMG International ◦ Me, My Life, My Wallet Ed. 1
A bespoke thought-leadership report for KPMG International, introducing a new way of navigating the evolving customer. 'Me, My Life, My Wallet' draws on an in-depth body of research, combining trends analysis of social, technological, economic and geopolitical data; ethnographic interviews with consumers on four continents; and a proprietary quantitative survey of 10,000 consumers in China, India, the UK and the — all through the filter of experts in KPMG's Innovation Lab and its Partners around the world.
Cookie Use
We use cookies to ensure a smooth browsing experience. By continuing we assume you accept the use of cookies.
Learn More